Project Name: Los Angeles Times News
Los Angeles Times Newspaper: Business Section
Big Spender baby Gear! “Give it to Mom, who’ll coo”
Part Hot Rod, part stroller, this “Roddler” ($4000) is a swank ride for the little one. Think custom paint job, an ipod docking station and stereo surround sound system. The tail lights shine when braking for those traffic jams on Rodeo Drive! The Roddler even comes with vanity plates. Spoiled, maybe? Big Spender video on the Los Angeles TImes website with Bal Bambini in West Hollywood.